Hometown Pizza Case Study
In the small town of Rockmart, GA, sales are booming at Hometown Pizza and Grill. For owner Rick Smith, adding HungerRush has helped his restaurant attract new customers through online ordering while adding a level of accountability for his staff to the restaurant’s operations. Rick knows that even in a small town, customers have an abundance of restaurant choices. Hometown Pizza and Grill excels by serving the freshest ingredients, leveraging technology to grow and track sales, and showing a commitment to a never-ending focus on customer satisfaction.
Since implementing the HungerRush restaurant management system, Hometown Pizza and Grill has added online ordering and watched average ticket revenue grow by 60% over call–in orders. Rick has better visibility into his restaurant’s operations. Detailed reports and real-time analytics have helped him run a more efficient business, spot costly discrepancies and quickly take action to address problems.
For Hometown Pizza and Grill, HungerRush has provided the technology upgrade that was needed to keep the restaurant competitive. In an increasingly-crowded market, Hometown Pizza and Grill continues to attract new customers and grow revenue, while improving profit margins with a more efficient restaurant.